Director of Marketing

enLabel®, the world leader in Integrated Packaging Management solutions, is searching for a successful Director of Marketing.

enLabel® is the only solution provider for Integrated Packaging Management (IPM). IPM integrates the management and execution of product labeling, packaging and documentation to make products regulatory compliant and marketable. Only enLabel ® offers a unique set of software solutions to integrate product-packaging demands uniformly, thereby eliminating errors, mitigating risks, guaranteeing safety and expediting the time to reach the global market.

The successful candidate for the Director of Marketing and communications role must be a highly self-motivated individual, with the ability to execute quickly, efficiently and effectively in an emerging early stage company with limited resources. They must be highly skilled in office productivity and marketing tools, and the use of the internet for research and promotion.

They must have excellent written and verbal communication abilities, are excellent at creating and delivering presentations to executive audiences, relationship building with external influencer like market research analyst community, trade publications and industry pundits, have experience and expertise in developing product marketing materials, competitive analysis, redefining over all creative and messaging, and website development.

Core Job Responsibilities

• Identify marketing objectives for expanding IPM sales into new markets

• Define value proposition and overall messaging for entry into new markets

• Create strategic marketing plan to support sales goals

• Work closely with sales organization to deploy, analyze, and adapt tactical marketing programs

• Create and deliver presentations to executive audiences

• Build relationships with external influencers such as the market research analyst community, trade publications and industry pundits

• Write white papers and case studies

Requirements/Qualifications:

	Must be result driven
	Have a can do attitude
	Street smart, bright, and quick on the uptake
	Intellectually sharp; clearly capable of thinking on his or her feet.
	Must have excellent organizational skills, communication skills, and presentation skills to small to large audiences
	Excellent with follow through, excellent at execution, consistent in measuring performance and holding themselves and others accountable.
	Prove to have a consistent record of business success and integrity
	Possess leadership skills with solid business judgment.
	Be flexible with their schedule and to travel as necessary (30%)
	Experience in marketing enterprise level software.
	Expertise with dealing with FDA/OSHA regulated companies is preferred.
	Master’s Degree in a related field or MBA is required
	Experience in both in an Agency and in Industry